Quick answer
eBay only accepts JPG images. HEIC uploads will fail. Convert HEIC to JPG first using HEIC to JPG Converter or Cloudconvert.
Your iPhone photos look great, but eBay rejects HEIC format. eBay has been selling for 25 years and standardized on JPG decades ago. They have not updated for HEIC.
eBay image specifications
Accepted: JPG only (no PNG, no GIF, no HEIC). Minimum: 500x500 pixels (eBay zooms). Recommended: 1000x1000+. File size: 100-500 KB typical.
30-second fix: convert HEIC to JPG
- Use HEIC to JPG Converter or Cloudconvert.
- Drag HEIC product photos, click Convert, download JPG.
- Log into eBay Seller Center.
- Upload JPG to listing. Done.
eBay image gallery order
First image is critical (thumbnail in search). Best shots first. You can upload up to 12 images per listing.
Batch converting for multiple listings
For 50+ photos across 10+ listings: Batch convert all HEIC to JPG (2 min), organize into folders by product, upload each folder to its eBay listing.
At-a-glance comparison
| Aspect | HEIC | JPG | eBay requirement |
|---|---|---|---|
| Format accepted | No | Yes | JPG only |
| Min resolution | N/A | 500x500 | 500x500+ |
| Recommended | N/A | 1000x1000 | 1000x1000+ |
| Images per listing | N/A | 1-12 | Up to 12 |